Taipei 101 is a 101-story, 509.2-meter-tall skyscraper located in Taipei, Taiwan. It is a popular tourist attraction and a landmark of Taipei. Here, you can enjoy shopping and gourmet dining, and the views from the observatory are simply breathtaking. In this article, we introduce the highlights of Taipei 101, including its observatory, the in-house Starbucks, and how to access it.
1. High-Rise Observatory Overlooking Taipei
The observatory of Taipei 101 is located approximately 390 meters above ground. To reach the observatory, go to the ticket counter on the 5th floor. There are both staffed counters and automatic ticket machines. Payment methods include cash, credit card, EasyCard, LINE Pay, and more. As of April 2019, the ticket price is NT$600.
Once you purchase your ticket, head to the elevator hall. Upon reaching the observatory, you’ll be greeted by a fully glass-enclosed floor offering a panoramic view of Taipei. This indoor observatory also features shops, a café, and even a mailbox. Additionally, if you climb the stairs from the indoor observatory to the 91st floor, you can enjoy the view behind a railing. Unlike the indoor area, this outdoor observatory provides a more open and expansive experience (weather permitting).
Name: Taipei 101
Address: No. 7, Section 5, Xinyi Road, Xinyi District, Taipei City, Taiwan
Official/Related Site URL: https://www.taipei-101.com.tw/jp/index.aspx
2. Taipei 101 Shopping Mall for a Day of Shopping
Inside Taipei 101 is the Taipei 101 Shopping Mall. Located on the basement level is a food court offering cuisines from around the world, so you can indulge in your favorite dishes. In addition, there is a large imported supermarket where you can pick up souvenir snacks.
On the first floor, you’ll find the Apple Store and various brand shops—perfect for picking up an iPhone case or other commemorative items from your trip to Taipei. The second floor hosts shops like ZARA and boutiques that feature Taiwanese designer products. The third floor is home to high-end luxury brands such as GUCCI and Cartier, with a wide array of watches on display that are worth exploring.
The fourth floor houses stores such as BVLGARI and Dior, as well as establishments where you can enjoy afternoon tea. On the fifth floor, you’ll find souvenir shops selling Taiwan’s famous pineapple cakes, alongside restaurants and cafés. Once you’re on the shopping floor, you can purchase everything from the latest fashion to unique souvenirs—and if you need a break, there are cafés to relax in.
Inside Taipei 101, one highly recommended restaurant is Xin Ye 101 Food Art Restaurant (欣葉101食藝軒), located on the 85th floor. This upscale restaurant serves exquisite Taiwanese cuisine. Note that reservations are required in advance. As of April 2019, their course menus for lunch are priced at NT$1,080 and NT$1,380, while dinner courses are available at NT$1,800, NT$2,800, and NT$3,800. The course menus even include a dish featuring stewed bird’s nest with rock sugar—a high-end ingredient renowned for its potential skin-enhancing benefits. Besides the outstanding cuisine, don’t miss the stunning view from the restaurant!
4. Enjoy Alishan Oolong Tea at Starbucks
On the 35th floor of Taipei 101, there is a Starbucks Coffee outlet. Please note that entry is by reservation only, so be sure to call ahead (Phone: 02-8101-0701). Reservations are accepted from one week up to the day before your visit. You cannot simply walk in on the day, so please gather at the designated meeting point. Staff will accompany you to the 35th floor, and note that there is a 90-minute time limit for your visit. Their Alishan Oolong Tea (priced at NT$180 as of April 2019) is a unique offering available only in Taiwan. Enjoy your tea or coffee while taking in the breathtaking views—it’s an experience that will leave you feeling on top of the world.
5. New Year’s Eve Countdown Fireworks at Taipei 101
Taipei is famous for its New Year’s Eve countdown fireworks. As the clock strikes midnight from December 31 to January 1, Taipei 101 becomes the focal point for a spectacular fireworks display. On this day, the area gets extremely crowded and it’s nearly impossible to hail a taxi, so it’s best to use public transportation. Be prepared to wait outside for an extended period, so consider bringing snacks and drinks. Arriving early to secure a good spot is highly recommended. One of the best viewing spots is Xiangshan (Elephant Mountain), which offers a panoramic view of Taipei—ideal for watching the fireworks. The nearest MRT station is Xiangshan Station on the Tamsui-Xinyi Line.
◎ Finally: How to Access Taipei 101
Accessing Taipei 101 is very easy by MRT. From Taipei Main Station, take the MRT Tamsui-Xinyi Line and get off at the Taipei 101/World Trade Center Station. Use Exit 4 to enter the underground level 1 entrance. Additionally, stepping outside and looking up at Taipei 101 in all its glory is a must—its impressive stature and beautiful surroundings, along with the abundance of shopping and gourmet options, make it a destination not to be missed. When you travel to Taiwan, be sure to add Taipei 101 to your itinerary!